1. INTRODUCTION
Welcome to amklo (operated by AMKLO LLC). This Privacy Policy (“Policy”) explains how we collect, use, share, and protect your personal information when you use our lead generation services.
1.1 About amklo
amklo is a performance marketing agency specializing in exclusive customer acquisition for service-based businesses. We connect contractors, home service professionals, insurance agencies, and other service providers with qualified prospects through three primary services:
- Web Leads (form-based lead generation)
- Pay-Per-Call (Inbound + Live Transfer calls)
- Appointment Setting (pre-qualified consultations)
1.2 Scope of This Policy
This Policy applies to:
- Business partners and clients using our Services
- End customers/prospects we connect with our partners
- Visitors to our websites and platforms
- Anyone who interacts with our Services
1.3 Acceptance
By using amklo Services, you agree to this Privacy Policy. If you do not agree, please do not use our Services.
2. INFORMATION WE COLLECT
2.1 Business Partner Information
When you sign up as an amklo partner, we collect:
Contact Information:
- Business name and legal entity details
- Contact person name and title
- Email address
- Phone number
- Business mailing address
Business Details:
- Service categories and specializations
- Geographic service areas (zip codes, cities, states)
- Licensing and insurance information (when applicable)
- Business capacity and volume preferences
- Years in business and company size
Account Information:
- Username and password (if applicable)
- Dashboard preferences and settings
- Communication preferences
Payment Information:
- Credit card or bank account details (processed securely through Stripe)
- Billing address
- Payment history and transaction records
Service Performance Data:
- Leads/calls received and outcomes
- Conversion rates and response times
- Quality dispute history
- Campaign performance metrics
- Customer feedback and ratings
2.2 End Customer/Prospect Information
When prospects request services through our platform, we collect:
Contact Information:
- Full name
- Phone number
- Email address (when provided)
- Property/service address
Service Request Details:
- Type of service needed
- Project description and scope
- Budget or price expectations
- Timeline and urgency
- Homeownership status
- Property details relevant to the service
Communication Data:
- Call recordings (with consent)
- Call duration and timestamps
- Text message content (when applicable)
- Email correspondence
- Chat transcripts (when applicable)
2.3 Automatically Collected Information
Call and Communication Data:
- Phone numbers (caller ID)
- Call duration and timestamps
- Call routing information
- Geographic location (based on area code)
- Device type and carrier information
Website and Platform Usage:
- IP address
- Browser type and version
- Device information (type, operating system)
- Pages visited and time spent
- Referring website or source
- Clickstream data
Cookies and Tracking Technologies:
- Session cookies
- Analytics cookies
- Preference cookies
- Marketing and advertising cookies
3. HOW WE COLLECT INFORMATION
3.1 Direct Collection
We collect information directly when you:
- Sign up for amklo Services
- Complete forms on our website
- Call or text our phone numbers
- Request information or quotes
- Communicate with our support team
- Fund your account or make payments
3.2 Automated Collection
We automatically collect information through:
- Third-party call tracking and routing platforms
- Website analytics tools (Google Analytics, etc.)
- Cookies and similar tracking technologies
- Call recording systems (with consent)
- Platform usage monitoring
3.3 Third-Party Sources
We may receive information from:
- Data brokers and lead generation partners
- Public records and business directories
- Social media platforms
- Marketing affiliates and referral partners
- Business verification services
4. HOW WE USE YOUR INFORMATION
4.1 Service Delivery
We use your information to:
- Match prospects with qualified service providers
- Deliver leads and connect phone calls
- Process service requests and route communications
- Schedule appointments and send confirmations
- Verify business credentials and customer information
- Fulfill our contractual obligations
4.2 Quality Assurance and Improvement
We use information to:
- Monitor and analyze call quality using AI-powered scoring systems
- Evaluate lead quality against Qualification Blueprint criteria
- Resolve disputes and verify compliance
- Train our systems and improve matching algorithms
- Optimize campaign performance and conversion rates
- Conduct quality audits and compliance reviews
4.3 Business Operations
We use information to:
- Process payments and manage billing
- Maintain account security and prevent fraud
- Provide customer support and technical assistance
- Send transactional notifications (lead delivery, billing, etc.)
- Enforce our Terms of Service and policies
- Maintain accurate business records
4.4 Analytics and Research
We use information to:
- Analyze market trends and demand patterns
- Measure campaign effectiveness and ROI
- Conduct aggregate statistical analysis
- Develop new products and services
- Improve our technology and algorithms
4.5 Marketing and Communications
We may use information to:
- Send promotional offers and service updates (with consent)
- Provide relevant product recommendations
- Conduct surveys and gather feedback
- Share industry news and educational content
- Personalize your experience with our Services
Note: You can opt out of marketing communications at any time (see Section 6).
4.6 Legal and Compliance
We use information to:
- Comply with applicable laws and regulations
- Respond to legal requests and court orders
- Enforce our legal rights and protect against fraud
- Conduct audits and investigations
- Maintain compliance with TCPA and other telecommunications laws
5. HOW WE SHARE YOUR INFORMATION
5.1 With Service Partners
When we connect you with prospects:
- Business partners receive prospect contact information and service request details
- Prospects receive business partner contact information and service details
- Both parties consent to this exchange as part of using our Services
5.2 Service Providers and Technology Partners
We share information with trusted third-party providers who assist us:
Payment Processing:
- Stripe (for payment processing and fraud prevention)
Call Tracking and Routing:
- Third-party call tracking, routing, and analytics platforms
- Telecommunications service providers
Technology and Infrastructure:
- Cloud hosting and data storage providers
- Customer relationship management (CRM) platforms
- Analytics and business intelligence tools
- AI and machine learning service providers
Business Operations:
- Customer support platforms
- Email and communication service providers
- Identity verification services
- Security and fraud prevention services
All service providers are bound by confidentiality agreements and may only use your information to perform services on our behalf.
5.3 Marketing and Affiliate Partners
We may share limited information with:
- Marketing affiliates who refer customers to our Services (they may receive confirmation of successful referrals and related commissions)
- Advertising networks for targeted marketing purposes (with your consent)
- Analytics partners to measure campaign effectiveness
5.4 Business Transfers
We may share or transfer information in connection with:
- Merger, acquisition, or sale of all or part of our business
- Bankruptcy, reorganization, or similar proceedings
- Due diligence for potential business transactions
In such cases, we will require the recipient to honor this Privacy Policy.
5.5 Legal Requirements and Protection
We may disclose information when required to:
- Comply with laws, regulations, or legal processes
- Respond to government requests, court orders, or subpoenas
- Enforce our Terms of Service and protect our legal rights
- Prevent fraud, security threats, or illegal activity
- Protect the safety and rights of amklo, our partners, or the public
5.6 Aggregated and De-Identified Data
We may share aggregated, de-identified, or anonymized data that cannot reasonably identify you:
- Industry reports and market analysis
- Performance benchmarks and statistics
- Research and development purposes
6. YOUR PRIVACY RIGHTS
6.1 General Rights
You have the right to:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information (subject to legal retention requirements)
- Opt-Out: Opt out of marketing communications and certain data sharing
- Portability: Request your data in a portable format (where technically feasible)
- Object: Object to certain processing of your information
6.2 How to Exercise Your Rights
To exercise these rights, contact us at:
- Email: legal@amklo.com
- Mail: AMKLO LLC, 2201 Menaul Boulevard Northeast, Albuquerque, NM 87107
We will respond to verified requests within 45 days (or as required by applicable law).
6.3 Verification Process
To protect your privacy, we may need to verify your identity before fulfilling your request. We may ask you to:
- Provide additional identifying information
- Verify your phone number or email address
- Answer security questions
- Provide documentation confirming your identity or authority
6.4 Opt-Out of Communications
Marketing Communications:
- Email: Click “unsubscribe” in any marketing email or contact legal@amklo.com
- Text Messages: Reply “STOP” to any marketing text message
- Phone Calls: Request removal during any marketing call
Note: You cannot opt out of transactional communications (lead delivery notifications, billing alerts, legal notices, or service-critical messages).
6.5 Opt-Out of Cookies and Tracking
You can control cookies through:
- Browser settings (block or delete cookies)
- Opt-out tools provided by advertising networks
- Privacy browser extensions
Note that disabling cookies may limit functionality of our Services.
6.6 Do Not Track Signals
Our websites do not currently respond to “Do Not Track” (DNT) browser signals. We will update this Policy if our practices change.
7. DATA SECURITY AND RETENTION
7.1 Security Measures
We implement industry-standard security measures to protect your information:
Technical Safeguards:
- Encryption of data in transit (SSL/TLS)
- Encryption of sensitive data at rest
- Secure payment processing (PCI DSS compliant via Stripe)
- Regular security audits and vulnerability testing
- Intrusion detection and prevention systems
Administrative Safeguards:
- Employee training on data privacy and security
- Access controls and authentication requirements
- Confidentiality agreements with employees and vendors
- Incident response and breach notification procedures
Physical Safeguards:
- Secure data center facilities
- Restricted physical access to systems
7.2 No Guarantee of Security
While we take reasonable measures to protect your information, no method of transmission or storage is 100% secure. We cannot guarantee absolute security of your data.
7.3 Data Retention
We retain your information for as long as necessary to:
- Provide Services and fulfill our contractual obligations
- Comply with legal, tax, and accounting requirements
- Resolve disputes and enforce our agreements
- Maintain business records and analytics
Retention Periods:
- Business partner data: Duration of relationship + 7 years (for legal/tax purposes)
- Call recordings: 2 years from date of call (or longer if required for dispute resolution)
- Payment records: 7 years (for tax and accounting compliance)
- Marketing data: Until you opt out or we determine data is no longer needed
- Website analytics: 26 months (Google Analytics default)
You may request earlier deletion of your data, subject to our legal retention obligations.
7.4 Data Breach Notification
In the event of a data breach that compromises your personal information, we will:
- Notify affected individuals without unreasonable delay
- Notify relevant regulatory authorities as required by law
- Take steps to mitigate harm and prevent future breaches
- Provide information about the breach and protective measures
8. ADDITIONAL CONSIDERATIONS
8.1 Children’s Privacy
amklo Services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If we discover we have collected information from a child, we will delete it immediately.
If you believe a child has provided information to us, contact legal@amklo.com.
8.2 Third-Party Links and Services
Our websites and communications may contain links to third-party websites, services, or applications. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any information.
8.3 International Data Transfers
amklo operates in the United States. If you are located outside the U.S., your information will be transferred to, stored, and processed in the United States. By using our Services, you consent to this transfer.
U.S. data protection laws may differ from those in your country. We take reasonable steps to protect your information in accordance with this Policy.
8.4 Call Recording Consent
IMPORTANT: By using amklo Services, you expressly consent to the recording of phone calls for:
- Quality assurance and training
- Dispute resolution and compliance verification
- AI-powered call analysis and quality scoring
- Performance optimization and service improvement
If you do not consent to call recording, please do not use our phone-based services.
8.5 AI and Automated Decision-Making
We use artificial intelligence (AI) and automated systems to:
- Analyze call quality and score conversations
- Match prospects with appropriate service providers
- Detect fraud and ensure compliance
- Optimize lead routing and distribution
These systems may make automated decisions about lead quality and eligibility. You have the right to request human review of any automated decision that significantly affects you.
8.6 California Shine the Light
California residents may request information about our disclosures of personal information to third parties for direct marketing purposes. Contact legal@amklo.com with “California Shine the Light Request” in the subject line.
8.7 Updates to This Policy
We may update this Privacy Policy periodically to reflect:
- Changes in our practices or Services
- New legal requirements
- Technological advancements
- User feedback and industry best practices
We will post the updated Policy at amklo.com/privacy with a new “Effective Date.” Material changes will be communicated via:
- Email notification to business partners
- Prominent notice on our website
- In-app notification (if applicable)
Your continued use of our Services after updates constitutes acceptance of the revised Policy.
9. STATE-SPECIFIC PRIVACY RIGHTS
Certain U.S. states provide additional privacy rights to their residents. If you are a resident of one of these states, the following rights may apply to you.
9.1 California Residents (CCPA/CPRA)
Information We Collect (California Categories)
In the past 12 months, we have collected the following categories of personal information:
- Identifiers: Name, email, phone number, business name, address, IP address
- Commercial Information: Payment history, transaction records, service preferences
- Internet/Network Activity: Website usage, call logs, platform interactions
- Geolocation Data: Approximate location based on area code or IP address
- Audio/Visual Information: Call recordings (with consent)
- Professional/Employment Information: Business details, job title, industry
- Inferences: Preferences, lead quality scores, behavior patterns
Sources of Information
We collect information from:
- Directly from you (forms, calls, emails)
- Automatically through our technology (cookies, call tracking)
- Third-party data providers (business verification services, affiliates)
Purposes of Use
We use personal information for the business purposes described in Section 4.
Disclosure of Information
In the past 12 months, we have disclosed the following categories to third parties:
- Identifiers → Service providers, payment processors, marketing partners
- Commercial Information → Payment processors, analytics providers
- Internet Activity → Analytics providers, advertising networks
- Call Recordings → Call tracking platforms, quality assurance providers
We do NOT sell your personal information in the traditional sense. However, sharing data with advertising partners for targeted marketing may be considered a “sale” under California law.
Your California Rights
- Right to Know:
- Categories of personal information collected
- Sources of information
- Business purposes for collection
- Categories of third parties with whom we share information
- Specific pieces of personal information we hold about you
- Right to Delete:
- Request deletion of your personal information (subject to legal exceptions)
- Right to Opt-Out of Sale/Sharing:
- Opt out of the “sale” or “sharing” of your personal information for cross-context behavioral advertising
- Right to Correct:
- Request correction of inaccurate personal information
- Right to Limit Use of Sensitive Personal Information:
- Request limitation on use of sensitive personal information (though we do not collect most categories of sensitive data)
- Right to Non-Discrimination:
- We will not discriminate against you for exercising your privacy rights
How to Exercise California Rights
- Email: legal@amklo.com
- Phone: Include in contact section
- Subject Line: “California Privacy Rights Request”
We will verify your identity and respond within 45 days (extendable by an additional 45 days if needed).
Authorized Agents
You may designate an authorized agent to submit requests on your behalf. The agent must provide:
- Written authorization signed by you
- Proof of their identity
- Verification of your identity
California “Shine the Light” Law
California residents may request information about disclosures of personal information to third parties for direct marketing purposes. Contact legal@amklo.com with “Shine the Light Request” in the subject line.
9.2 Virginia Residents (VCDPA)
Virginia residents have the right to:
- Confirm whether we process your personal data
- Access your personal data
- Correct inaccuracies in your personal data
- Delete your personal data
- Obtain a copy of your personal data (data portability)
- Opt out of targeted advertising, sale of personal data, and profiling
To exercise these rights, contact legal@amklo.com with “Virginia Privacy Request” in the subject line.
9.3 Colorado Residents (CPA)
Colorado residents have rights similar to Virginia residents, including:
- Access, correction, deletion, and portability
- Opt-out of targeted advertising, sale, and profiling
Contact legal@amklo.com with “Colorado Privacy Request.”
9.4 Connecticut Residents (CTDPA)
Connecticut residents have similar rights to Virginia and Colorado, including opt-out rights for targeted advertising and sale of personal data.
Contact legal@amklo.com with “Connecticut Privacy Request.”
9.5 Utah Residents (UCPA)
Utah residents have the right to:
- Access and delete personal data
- Opt out of targeted advertising and sale of personal data
Contact legal@amklo.com with “Utah Privacy Request.”
9.6 Other State Rights
If you reside in a state with privacy laws not listed here, you may still have rights under state or federal law. Contact us to inquire about your specific rights.
9.7 Appeals Process
If we deny your privacy request, you have the right to appeal our decision. To appeal:
- Email legal@amklo.com with “Privacy Request Appeal” in the subject line
- Include your original request details and reason for appeal
- We will review and respond within 45 days
If your appeal is denied and you reside in a state with an Attorney General privacy complaint process, you may contact your state’s Attorney General to file a complaint.
10. CONTACT INFORMATION
10.1 Privacy Questions and Requests
For questions about this Privacy Policy or to exercise your privacy rights:
AMKLO LLC
Mailing Address:
2201 Menaul Boulevard Northeast
Albuquerque, NM 87107
United States
Email:
Website: amklo.com
10.2 Response Timeframe
We aim to respond to all privacy requests within:
- 45 days for most requests
- 90 days for complex requests (with notification of extension)
- As required by applicable state law (which may vary)
LAST UPDATED: January 15, 2025
By using amklo Services, you acknowledge that you have read and understood this Privacy Policy and agree to the collection, use, and disclosure of your information as described herein.